Wednesday, 27 March 2013

Primary Research - Questionnaire results


These pie charts present us with the results of our questionnaire. This provides us with the basis of what our film trailer needs to include in order to represent the specific genre. We received feedback on the title, the genre of soundtrack, and what the general codes and conventions are typically used within a social realist genre film. This allows us to expand these results further through interviews so that we can understand what our audience want.

We specifically asked the people who fit the target audience age range, this means that the results will hopefully reflect the ideas and perspectives of the intended audience of the film. This way, the most effective and realistic trailer can be created. In terms of age range, we handed out 10 questionnaires and gained 10 results of feedback, which was very helpful in terms of making the film. The feedback we gained was from 9 people aged in-between 15-21 which fitted in-to our target audience, and it was a predominant task to get this, we then got feedback from one elder member of the public, to gain feedback from a different angle of society. The gender was 5 males, 5 females.

In gaining this feedback we then could start making the film, and this feedback helped us to add a soundtrack, following the feedback gained about an upbeat track, which then led onto the mise en scene and how the graffiti and costume were popular signs of 'Urban Britain' which is why we added this to the poster and website. Finally, with our question on the name of the film, 'Subsidence' was very popular, being referred to as 'Unique and catchy' by one sheet of feedback.

So overall, it made a significant difference in terms of affecting our product and helping us decide what route to take and what addition, and subtraction were needed in order to make a better product, and this combined with our own ideas created a successful product in terms of the trailer, and both ancillary tasks (the poster and website).

No comments:

Post a Comment