Graphics

The graphics we used in this trailer add a deliberate effect of introducing the director and responses to the film; this all helps to not only promote the film, but help break the film up from just a 'solid block' of video.

We promoted the film in the trailer buy adding the reviews and rating of two worldwide names in the media industry to try and persuade the viewer to follow the bigger names into liking the film and taking further interest in it, and watching the full film. This shows we have considered the promotion aspect to the project.

As for the graphics breaking the film up, it simply helps the film flow, and the cut and fades into and out of the graphics help it to gain pace and drama. This is good on the naked eye and very appealing along with helping the story flow. The overall effect then removes the solid block of video and also explains the producers and actors involved which is also key in promoting films- as we found in research into other social realist films and trailers.

As for the colour scheme, we kept it black and white deliberately to break up the film from the dominant colours of the film (environmental colours). Also, it stood out and give the effect of emphasising the text. The colours helped it easier to read and also, due to the fact they had to be short to keep the flow of the film moving pacey. This leads on to the final point on the graphics, the way we ensured the text on the graphics was short and easy to read as it was vital for the audience to read this quickly and understand, along with keeping the quick atmosphere the movie has and needed.